Do you ever look at your favorite Instagram account and wonder, “How did they get fifty thousand followers? I have two hundred.” Maybe you shrugged, liked the photo, and then left a supportive comment…which was replied to within the hour with a fire emoji and a thumbs up. You hearted that, too.
You’re left with a feeling that that your support is valued, and also that your voice is heard even in a crowd of fifty thousand. You appreciate them, and they appreciate you. No matter how they grow their community, they recognize you. Engagement 101, right?
This is one way to maintain a loyal community through engaged content. But how do you get fifty thousand followers? Maybe these tips will help:
See, if you’re doing your homework, you know a lot about your followers and the demographic into which they fall. The next step is figuring out what matters to them. Find that answer and your content marketing is a piece of cake. (And who doesn’t like cake?)
At The Found Gen, we love cake. And we love growing communities for our clients just as much. Give us a call if you want to chat more about it – the community building, not the cake. Although, sigh, we’re always happy to talk about cake. Sorry, diet.