Behind every strategy is a team that actually gives a damn.
We show up differently. We think differently. We lose sleep differently.
Quality marketing is a long-term game. We’re in it for the long haul.
Fifteen years. One standard -yours.
We started TFG Marketing + Design in 2011 because we believed marketing could be done differently — with more strategy, more craft and more genuine investment in the businesses we work with.
That belief hasn’t changed. The tools have. The approach hasn’t.
We want to hear about what’s worked - and what hasn’t.
From there we build a strategy that works for you. Not our template. Yours. We work with ambitious businesses that are ready to stop being the best-kept secret in their market — across 16 US states, 3 countries and 45 industries. Nearly half our retainer clients have been with us for over a decade.
That’s not a retention stat. That’s a relationship.
HOW WE THINK
Marketing done properly.
We start where most agencies don’t — by actually listening. What’s worked. What hasn’t. What you’re really trying to build. From there, everything we do is built around your goals. Not our process, not our templates, not our retainer.
01
It's Personal
Your marketing strategy should connect with actual human beings. That’s why we spend time researching your ideal customer — what makes them tick, what headspace they’re in and why they need or want to buy from you. We put ourselves in their shoes and take a good look at you from their perspective. Because someone has to.
02
It's Technical
Google, Facebook and every other digital marketing tool out there tells us exactly what they want. We prefer the road less traveled — looking for ways to leverage what’s out there to our advantage. It’s not about gaming the system. It’s about using the system to reach the people that matter most, again and again.
03
It's Hard Work
Good marketing compounds. 1% growth a day leads to 37x growth in a year. We focus on executing strategy day in and day out. Quality marketing is a long-term game. It’s not for the faint of heart or for those looking for a quick fix. Relationships take time and consumers are savvy — they know when you’re in it for yourself versus when you’re in it for them.
04
It's Constantly Evolving
And thank goodness for that. The tools change, the platforms change, the algorithms change. We stay ahead of all of it — not because we have to, but because we genuinely love what we do and want to be the best at it. Stagnation is the enemy of good marketing.
Content produced,
at scale.
Over 15 years we have produced content across every major format and platform- from long-form editorial to short-form social, email campaigns to eCourses. These are not estimates. These are numbers.
17,980 +
BLOG POSTS WRITTEN
58,600 +
SOCIAL MEDIA POSTS CREATED
12,960 +
EMAIL CAMPAIGNS SENT
Our people.
Kristin Abele
Creative Partner
Kristin specializes in transforming complex ideas into brand-building initiatives that actually move the needle — for law firms, architecture practices, and professional service brands nationwide.
James Schulman
Managing Partner
James brings historical perspective and hard data expertise to brand strategy — tracking the analytics, financials, and compounding growth that prove marketing is actually working.
Bela Ruiz
Graphic Designer
Bela paints, draws, hand knits, and appreciates a great cup of coffee. She also happens to be exceptionally good at brand identity, print, social graphics, custom email, and web design. Coincidence? We think not.