Why Blogging Should Be the Focal Point of Your 2022 Marketing Plan
You’ve heard the saying, “a blog a day keeps the SEO Ninjas away.” Okay, so maybe it’s not quite like […]
Building a First Principles Marketing Strategy
When building a marketing strategy, most entrepreneurs just look at their revenue from the last year and dedicate a percentage
Fads in Marketing: How to Spot Them, How to Avoid Them, and How to Hold True to Your Strategy
Trends in marketing are a lot like those in fashion or design. When you’re in the height of it, a
How Hotels Should Use Social Media to Their Advantage
We all know that social media is a powerful tool when it comes to marketing your brand and driving engagement.
Should Hotels Even Bother with Blogging? Yes!
Here\’s the thing: the digital age we live in makes it easier than ever to search for the information you
Travel Restrictions Are Lifting – What that Means for Your Hotel Marketing Plan
It is safe to say that the pandemic-that-shall-not-be-named made a big impact on the world. As we all know, travel
Are Promotions Worth It for Your Hotel\’s Marketing Strategy?
It goes without saying that most people love a good discount. For hotels, a promotion is much akin to a
Are Promotions Worth It for Your Hotel\’s Marketing Strategy?
It goes without saying that most people love a good discount. For hotels, a promotion is much akin to a
Hotel Marketing In a Post-Pandemic World
For hotels and hospitality, trying to beat back the epic whiplash that has been the Covid Pandemic this past 19
How to Grow Your Email Marketing List Organically
Emails, e-blasts, newsletters, oh my! The options of communication seem to be plentiful these days. While the different forms of