What Content Marketers Can Learn from Fake News
Fake news was probably the top cultural development of 2016. It played a strong role in the presidential election, much to the ire […]
Words Matter
2016 was not a great year for words. According to Dictionary.com, there was an overarching theme in trending lookup data
Facebook Live: Changing the Face of Your Business
Everyone’s on Facebook. All ages, every demographic, and every interest group you could ever imagine. It’s a built-in audience of clients and customers
Your Inbox is A Total Jerk
Remember when the biggest distraction in your was not your inbox but your office mate’s compulsion for celebrating absolutely everything?
4 Blogging Mistakes Businesses Make — and, How to Avoid Them
Many business owners think their website is about the same as an online business card — just a place that
7 Top Content Marketing Trends in 2017
Many businesses and marketers have already embraced content marketing. They likely already know that they need content and have a
Mind Games: How to Force People to Click on Your Content
So you’ve spent hours perfecting what you consider the best blog post you’ve ever written. How do you get people to click
Brand Building
We’ve all experienced that cringe moment. An online acquaintance you’ve followed for a year or so has just posted what
Write Once, Edit Twice
No matter what you\’re writing – a resume, a blog post, a newsletter, a tweet, a grocery list – every piece
The Power of Unsubscribe and Unfollow
Do you follow a social media account you secretly wish you didn’t? There’s nothing specifically off-putting about it; the individual