Case study  ·  Law firm marketing

What consistent marketing since 2022 can do for a law firm

Sirulnik Law went from a blog-less website and on-again, off-again marketing to industry-leading visibility and a client roster that doubled.

SEO + content strategyWeekly blogsEmail newslettersSocial media
law firm marketing case study
Client
Law Offices of Alex D. Sirulnik / ADS Title Services
Industry
Law firm
Based in
Miami, FL
What we did
SEO + content strategy, Weekly blogs, Email newsletters

The results

The numbers that matter.

1,000%+

website traffic growth

320 → 3,716

monthly website visitors

46%

average email open rate, more than double the benchmark

01

The situation

In 2022, Sirulnik Law, a real estate and transactional firm based in Miami, had a website but no blog and inconsistent marketing. The firm had the expertise and track record to grow, but its digital presence didn’t reflect its capabilities or position it to be discovered by new clients.

Without a clear strategy or consistent execution, opportunities to attract organic traffic, build authority and generate inbound leads were being missed.

02

The approach

TFG stepped in to rebuild Sirulnik Law’s digital presence from the ground up and, more importantly, keep it going consistently. Since then, we’ve executed a strategic content plan that included:

  • Weekly SEO-driven blogs designed to answer real client questions and rank in search
  • Monthly email newsletters to stay top of mind and nurture their audience
  • Consistent social media support to reinforce visibility and engagement

Every effort was intentional and sustained. There were no gaps and no bursts of activity followed by silence, just strong, steady marketing month after month.

03

The result

The results compound, and in this case they compounded significantly.

  • Website traffic has grown by more than 1,000%
  • Monthly traffic increased from 320 (February 2023) to 3,716 (February 2026)
  • 4 of their top 5 blogs rank #1 on Google, with dozens more ranking on page one
  • Email open rates average 46%, more than double the industry benchmark

That growth has translated into real business outcomes. The firm has expanded its team, increased its market visibility and doubled its client roster.

“Consistency may not be flashy, but over time it builds trust, authority and results that speak for themselves.

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