What Four Years of Consistent Marketing Can Do for a Law Firm
From Inconsistent Effort to Industry-Leading Visibility
The Numbers
192 +
BLOG POSTS WRITTEN
1,000% +
WEBSITE TRAFFIC GROWTH
Dozens +
OF PAGES RANKED #1 ON GOOGLE
The Situation
Four years ago, Sirulnik Law, a real estate and transactional firm based in Miami, had a website but no blog and inconsistent marketing. While the firm had the expertise and track record to grow, its digital presence didn’t reflect its capabilities or position it to be discovered by new clients.
Without a clear strategy or consistent execution, opportunities to attract organic traffic, build authority and generate inbound leads were being missed.
The Approach
TFG stepped in to rebuild Sirulnik Law’s digital presence from the ground up and, more importantly, maintain it with consistency. Over the past four years, we executed a strategic content plan that included:
- Weekly SEO-driven blogs designed to answer real client questions and rank in search
- Monthly email newsletters to stay top of mind and nurture their audience
- Consistent social media support to reinforce visibility and engagement
Every effort was intentional and sustained. No gaps. No bursts of activity followed by silence. Just strong and steady marketing month after month.
The Result
The results compound — and in this case, they compounded significantly.
- Website traffic has grown by more than 1,000%
- Monthly traffic increased from 320 (in February 2023) to 3,716 (in February 2026)
- 4 of their top 5 blogs rank #1 on Google, with dozens of others ranking on page one
- Email open rates average 46%, which is more than double the industry benchmark
This growth has translated into real business outcomes. The firm has expanded its team, increased market visibility and has doubled its client roster.
The takeaway is simple: while consistency may not be flashy, over time, it builds trust, authority and results that speak for themselves.