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Marketing insights, tips and tricks. No fluff. No filler. Just the stuff we’d tell you in a meeting.

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Why Brand Strategy Has to Come Before Your Marketing Plan.

Most companies start with tactics — ads, posts, email blasts. They skip the step that makes all of it work and wonder why results feel random. Here’s what to do instead.

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Digital Marketing
The Power of a Hotel\’s Insider Secrets: Get Your Guests in the Know and They\’ll Never Leave
Good books don’t give up all their secrets at once. Stephen King said that, and ...
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Digital Marketing
The Power of a Hotel\’s Insider Secrets: Get Your Guests in the Know and They\’ll Never Leave
Good books don’t give up all their secrets at once. Stephen King said that, and ...
Read More →
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Digital Marketing
How to Target Baby Boomers with Your Content: So much focus is put on millennials, but baby boomers are still a viable audience
Millennials are all aboard the social media and content marketing train, so it makes sense ...
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Digital Marketing
How to Successfully Delegate Your Content
At The Found Gen, we believe you can do anything, but not everything. Just kidding. ...
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Digital Marketing
Luring Business Travelers? This Is How to Focus Your Email Content
It’s common for hotels to see a lot of business during the weekend, but unfortunately, ...
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Digital Marketing
Three Keys to Building a Content Community
Do you ever look at your favorite Instagram account and wonder, “How did they get ...
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