Writing 101: Readability Tools
Bottom line; reading has changed. We skim. We speed read. We skip altogether. Sure, when you are ready to devour […]
Digital Marketing
Meet The Team: Danielle
I am lucky to work for a small business that helps other small businesses. It’s an incredibly caring approach to
A Case Study in Digital Marketing: The Super Bowl
One of the cornerstones of our mission at The Found Gen is to help clients build a community around their
Digital Marketing
Grammar Friday: The Apostrophe
The Apostrophe. Strong. Silent. Willing to shoulder the grammatical burden of the possessives that choose him, and the heavily accented
To Blog or Not To Blog…Is it Really a Question?
Taking a cue from one of my favorite literary characters–I have to ask, will you exist or won\’t you? In
Your Marketing To-Do List
Every small business owner has it: a to-do list of improvements that are “next up”—when there are extra funds in
One Step Forward, Two Steps Back: Bad Grammar and Your Business
It\’s the new year. Last year might have brought a bumper crop for your business, or it might have been
Digital Marketing, Strategy
3 Marketing Resolutions Your Business Should Make This Year
The New Year is full of resolutions, many of which have to do with improving your personal health: get more
Instagram Just Deleted Followers
A lot of businesses just lost \’tens of thousands\’ of followers on Instagram. Why, do you ask? Instagram just deleted
The Ethics Behind a Good Email List
You already know how effective email marketing is for your brand. From an email\’s uncanny ability to increase brand awareness